The Culinary Scoop

M&M’S® is shaking things up once again with an addition to its line-up of iconic, colorful candies. Today, the brand announced a new variety set to hit shelves this fall: White Chocolate Peanut. M&M’S first tapped into the growing excitement and consumer demand for white chocolate with the launch of M&M’S White Chocolate last year. Now, with the debut of M&M’S White Chocolate Peanut, the brand is expanding its white chocolate offerings to its nut-loving fans.

“We’ve witnessed the demand for white chocolate growing at a rate more than three times that of other chocolate flavors. In response, we introduced M&M’S White Chocolate last year to excite and delight not only our M&M’S fans, but all chocolate lovers,” says Allison Miazga-Bedrick, Brand Director, M&M’S. “We were amazed to see the positive response and we’re thrilled to now add white chocolate to a fan favorite variety, peanut.”

M&M’S White Chocolate Peanut will feature peanuts surrounded by delicious, rich white chocolate and wrapped in the brand’s signature colorful shell. The product will be available in three sizes at the following suggested retail prices: Singles ($0.99), Share Size ($1.69), and Sharing SUP ($3.39).

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The new hot sauce launches with secret menu at Umami Burger in New York City, Los Angeles and Chicago

Cholula® Hot Sauce today released Cholula Sweet Habanero, its hottest flavor to date, in a nod to fans asking their favorite hot sauce brand to satisfy their sweet heat tooth. The newest extension from Cholula offers a flavorful combination of sweetness derived from the pepper’s natural fruity flavors with hints of pineapple, garlic and other spices for an added kick of heat.

To celebrate the launch of the new flavor, Cholula Hot Sauce teamed up with another fan favorite, Umami Burger, to create a secret menu item – the “Sweet Habanero” Chick-Me-Out Burger. The limited-time offering created to complement the Cholula Sweet Habanero flavor release marks Umami’s first-ever grilled chicken sandwich. People can try this fan first simply by asking for the “Sweet Habanero” Chick-Me-Out Burger at Umami Burger locations in New York, Los Angeles and Chicago.

“I knew I had to think outside the box to build a craveable and innovative dish that would highlight such a unique product,” said Chef Martin Heierling, Chief Culinary Officer of sbe, a global lifestyle hospitality company and Umami Burger’s majority shareholder. “The sweet flavors inspired me to create our first grilled chicken menu item – The ‘Sweet Habanero’ Chick-Me-Out Burger – which features an array of colorful and flavorful ingredients. A combination of Adobo marinated grilled chicken breast, smashed avocado, pickled red onions, lime and green mango slaw, and charred pineapple, make it the perfect marriage of flavor and heat. It’s something we think our fans will love.”

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Aspiring Music Producers Compete for a Co-Sign to Create Hip-Hop’s Next Hit Song & Video

Rémy Martin launches Season 5 of their Producers Series, a music platform designed to discover and celebrate emerging music producers. After four successful seasons, Rémy Martin continues to support the collaborative process of music-making by partnering with two of music’s biggest names; 3-time Grammy Nominated hip-hop artist Big Sean and chart-topping producer Mustard, to search for the next big producer. The winner of the Rémy Martin Producers Series will get a co-sign from Big Sean and Mustard to produce a song and lyric music video. Rémy Martin has tapped Live Nation, the world’s largest live entertainment company, to amplify Season 5 of the Producers Series: The Co-Sign, by creating exclusive digital content, producing live events to showcase the aspiring talent, developing new creative assets and more.

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The initiative is a bid to prevent some of the 17 million deaths caused every year by cardiovascular diseases, which have been linked to food containing saturated fats and trans-fats.

Saturated fats are commonly found in butter, salmon, egg yolks and cows’ milk.

WHO wants adults and children to reduce their intake of these fats to just 10 percent of total daily energy needs.

And the UN health agency wants trans-fats – which are found in baked and fried foods and cooking oil – to account for just one percent of daily calorie intake.

The good news is that there are healthier alternatives to food laden with “bad” saturated and trans-fats which are often labeled as “hydrogenated”– an indication that hydrogen has been added, making them easier to use.

“If we really want to get rid of the dangers of the excess trans-fat then there must be a very strong, energetic action from governments to ensure that manufactured products do not use hydrogenated vegetable oil,” said Dr. Francesco Branca, WHO’s nutrition director.

“The removal of trans-fat which has been done in many countries is not even noticed by the consumer,” he added, “so the producers can use another fat with the same property and you can have your wonderful croissant that does not contain any trans-fats.”

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Iconic Baked Goods Brand Now Accepting Entries from Donut Fans Across the Country for the Opportunity to Win Coveted Honorary Title and other Sweet Prizes including Free Donuts for a Year

The search for the country’s biggest donut devotee is on!  Entenmann’s® Bakery, a division of Bimbo Bakeries USA, announced today it is now accepting entries for its sweetest honorary title ever – Chief Donut Officer. Now through June 30, the country’s most enthusiastic donut fans can enter the Entenmann’s® Chief Donut Officer Contest at www.chiefdonutofficer.com for the opportunity to win the coveted honorary title and exciting prizes including $5,000 and a year’s supply of donuts.

The online entry form asks fans about their love for Entenmann’s® donuts and their ideas for product innovation. Based on the responses, which will be judged based on passion, creativity and originality, five finalists will be selected and invited to submit video testimonials about why they deserve to be named Chief Donut Officer. Consumers will then get the opportunity to weigh in and vote for their favorite candidate. The grand prize winner will be announced on August 7, but all finalists will reap some sweet rewards with all four runners-up receiving $1,000 and free donuts for a year.

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