The Culinary Scoop

Long-time Lawry’s® fan, Tiffany Haddish, has teamed up with the iconic seasoning to launch a limited-edition Lawry’s Seasoned Salt bottle, just in time for the holidays. For the first time in Lawry’s history, a celebrity will appear on the bottle alongside Haddish’s family recipe for Joyful Greens. Fans can also watch Tiffany in action at Lawrys.com, whipping up her cherished dishes and sharing personal tips and tricks for using her favorite seasoning.

The partnership quickly formed after the brand spotted Haddish adding Lawry’s Seasoned Salt to her signature recipe, Joyful Greens, on the Ellen Show earlier this year. “I brought over one of my favorite homecooked dishes, Joyful Greens, to a party with some celebrity friends. I love to cook and have always used Lawry’s Seasoned Salt, especially in my greens. Everyone at the party loved it,” said actress Tiffany Haddish. “After Lawry’s saw me prepare it on TV, they sent me a personalized bottle with my name, photo and the ‘She Ready! ™’ tagline! If so, shouldn’t we include TM? Of course, I was excited to share, and everyone kept asking where to buy it.”

The limited-edition 16 oz. bottles are now available for purchase starting today in limited quantities online via Amazon.com and Lawrys.com. The product will be sold as a two-pack for $13.50.

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Survey shows 80% of parents wish they had more time to cook dinner for their family, Smart WiFi Instant Pot speeds up cooking process to give home cooks back that time.

Instant Brands—maker of the most loved multicooker, the Instant Pot—have launched the Smart WiFi Programmable Pressure Cooker. This innovative new multi-use cooker is designed to give home cooks back precious time in their busy days by allowing customers to monitor and control their cookers from the palm of their hands with the Instant Pot mobile app.

The Instant Pot Smart WiFi boasts game-changing features to help customers save time by verifying cooking progress from anywhere and receiving alerts and notifications directly on mobile devices. The first-of-its kind device pairs directly with the Instant Pot app, allowing total user control to cook, schedule, adjust and monitor the progress of meals from anywhere. The new multicooker also holds over 750 recipes, making it possible to cook specific meals with the click of a button in the Instant Pot app.

“Driving innovation in the kitchen is at the forefront of what we do at Instant Brands,” said Dr. Robert Wang, founder and CEO of Instant Brands Inc. “We know how valuable time is for our users and the Smart WiFi, like all of our products, was designed to allow home cooks to spend less time in the kitchen and more time doing the things they love.”

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CellarTracker!, the most widely used wine cellar tracking software, has launched new technology that accelerates the process of bringing rare wine collections to market. In a few clicks through the new platform, cellar owners around the world can now designate collectible wines for sale in record time. All 568,000 CellarTracker! users will find this new feature in their account which allows them to generate a list of their collectible wines. Sellers then receive a top quote from Benchmark Wine Group, the leading rare wine reseller in the U.S.

“Unlike estimates from auction houses, this quote will be a firm offer for the wine in excellent condition, and generally will be higher than a seller would receive from an auction house or other legally licensed buyer of rare wine,” said Benchmark CEO David Parker.

Both companies have founders united in their tech backgrounds and passion for fine wines. Coming from a longstanding career with Microsoft, CellarTracker! originally began as a hobby for owner Eric LeVine in 2003. While he built CellarTracker! for himself, LeVine quickly realized the benefit the platform could provide likeminded collectors. Continue reading →

Back to the Roots Launches New Kitchen Herb Garden with Ayesha Curry Available at Lowe’s Nationwide

Back to the Roots, Oakland-based, organic food & gardening company, announced today its partnership with celebrity Mom & restauranteur, Ayesha Curry to create an indoor grow kit equipped with Curry’s exclusive home recipes just in time for the holidays. Ayesha Curry’s Kitchen Herb Garden is available at Lowe’s Home Improvement stores nationwide.

Back to the Roots is reinventing the way people connect with food. The new Ayesha Curry Kitchen Herb Garden is set in classic mason jars ready to compliment any countertop and includes complete care instructions along with Ayesha’s secret home recipes – it’s the ultimate holiday gift for anyone who wants to unplug, dig in, and get their hands dirty! With everything included, families can start growing fresh mint & basil in no time – just add water & place on the windowsill.

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Today KIND Healthy Snacks (KIND) announces the national introduction of KIND® Minis and in the process redefines the small portion snack category that has been comprised of empty calorie options for decades. To date, most food manufacturers have failed to make reduced portion snacks that effectively balance health and taste. The 100-calorie or less KIND Minis aim to fill a need for people seeking on-the-go snacks that not only taste good but also offer balanced nutrition.

“For years, 100-calorie snacks have enjoyed a health halo due to their smaller pack sizes and lower calorie count, but in reality they provide little nutritional value,” says Daniel Lubetzky, Founder & CEO of KIND. “With KIND Minis, we aim to turn the industry’s approach to small portion single-serve snacks upside down. In so doing, we hope to shift the conversation so that it focuses less on quantity of calories and more on quality of ingredients.”

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