Naturally rich and irresistible desserts exclusively available at Walmart and Walmart.com
Grammy Award winning artist, producer, and vegan entrepreneur, Jermaine Dupri along with partner Big Innovations Group Inc., is proud to launch their newest vegan confection, JD’s Vegan, a plant-based brand of ice cream that is GMO free, lactose free, and contains no artificial flavors. In anticipation for the holidays, the brand will first roll out three flavors from JD’s Vegan full collection to introduce consumers to the sweet treat. These flavors include Welcome to Atlanta Peach Cobbler, Apple Butter, and Strawberry Sweetheart, all which are rich, creamy, and holiday inspired. These confections will beavailable for purchase exclusively on Walmart.com on November 16th and will become available for purchase in Walmart stores nationally on December 28th.
- Strawberry Sweetheart ($6.47) – creamy dreamy strawberry puree swirls and real strawberry chunks dipped into a velvety cloud of coconut cream will be your new sweet romance
- Welcome to Atlanta Peach Cobbler ($6.47) – fresh cut slices of golden peaches and crumbled cobbler will make you feel the warm summer sun of Atlanta, Georgia
- Apple Butter ($6.47) – delicious crisp apples are whipped into a fine buttery spread then stirred with a toasted cinnamon streusel crumble
Additional flavors from JD’s Vegan portfolio will become available for purchase on Walmart.com and in Walmart stores nationally in December. These all-star confections include Chocolate My Way, Key Lime Pie, and (404) Cookies & Cream.
A devout vegan for nearly 15 years, Dupri worked with international dessert expert and the godfather of ice cream, Malcolm Stogo, to make his all-star, alt-milk vegan ice cream. He is thrilled to finally release JD’s Vegan and has collaborated with Walmart, , to make plant-based alternatives more accessible to the consumer market.
“Walmart and I share the same vision of providing consumers with the best products and making healthy alternatives accessible to everyone,” said Dupri. “JD’s Vegan ice creams taste as good as, or better than, the real thing. You don’t have to lose anything going vegan. JD’s Vegan ice cream proves you can gain nothing but quality foods with out-of-this-world flavor and taste.”
This delicious line of dairy-free frozen desserts is inspired by the flavors of Atlanta and made with the star source – coconut. This tropical fruit creates the buoyant base for the flavors of JD’s Vegan. Smooth and nutty with a mild hint of coconut cream, these desserts are perfectly thick in consistency to deliver the rich, gratifying taste of ice cream.