The flavored whiskey brand is introducing a new and improved look
Flavored whiskey brand BSB–Brown Sugar Bourbon announces award-winning actor, musician and entrepreneur Jamie Foxx as owner. Foxx’s leadership and a redesigned bottle usher in a new era for BSB and its two product offerings, BSB-Brown Sugar Bourbon and BSB 103.
As owner, Foxx will guide the creative direction and lend his entrepreneurial spirit to help further the brand’s expansion. BSB’s new packaging signifies a turning point for the brand, anchoring its position as the nation’s premier flavored whiskey with the style and sophistication to suit any gathering.
Company’s new Boil Booster is a “taste innovation” for seafood boils
Louisiana Fish Fry Products today announced the launch of Boil Boosters, a new line of salt-free seafood seasoning blends designed to work in conjunction with existing boil seasoning blends to enhance the flavor of boiled seafood. The latest in a series of new products from the company, Boil Boosters is a first for the market and perfectly timed for seafood boiling season. Boiling enthusiasts can now access Boil Booster varieties and add extra zest to seafood boils in three flavors: Smashed Garlic, Zesty Citrus and Herbal Overload.
Great tasting Cheese and Margherita varieties donate 100% of profits to charity
According to Technomic, 43 percent of consumers enjoy pizza weekly, and 49 percent want more authentic offerings—specifically pizza made with nutritious, high-quality ingredients. Newman’s Own, the company that makes great tasting, high-quality products and gives 100 percent of profits to charity, is elevating its lineup of quality food products to meet consumer demand by introducing a new line of delicious, nutrient-packed Cauliflower Crust Thin and Crispy Pizzas – available now in Cheese and Margherita varieties. For a mouthwatering meal that brings family and friends together, look no further than Newman’s Own Pizzas.
Meet us at the bar(re)! Starting today, adults (21+) in the U.S. can sign up to join a quick intro barre class to tone and strengthen, before hydrating and heading to the virtual Smirnoff Bar for an easy-to-make cocktail demo and brand session.
This March, it’s time to raise the bar(re)! As part of the brand’s ongoing commitment to the Black community, Smirnoff is partnering with Washington, D.C.-based fitness studio, Black women-owned small business, SideBarre, to give adults (21+) across the US the opportunity to attend a series of complimentary inspirational virtual bar(re) classes from home in support of Black women entrepreneurs across the country (while supplies last). In honor of our SideBarre partnership and stemming from the brand’s overarching $500k commitment to the Black Community*, Smirnoff will pledge $50,000 from those dollars to Black Girl Ventures – a charitable organization whose goal is to provide access to community and capital targeting Black and Brown women-identifying business founders.
Throughout Black Heritage Month, Crown Royal is continuing to celebrate and honor heroes in the Black Community who have achieved royal status through hard work and a generous spirit. It is through this lens that a truly royal limited-edition pack was created, inspired by the film Coming 2 America.
The Crown Royal | Coming 2 America limited-edition pack is designed by Oscar-winning Costume Designer, Ruth E. Carter and features a bottle of Crown Royal Fine De Luxe Blended Canadian Whisky outfitted in a unique purple + gold stitched bag that ties back to the royal roots of Crown Royal. In addition, each bottle comes in a collector’s edition Coming 2 America packaging. Crown Royal has a deep admiration for Ruth’s work, which transcends culture through fashion and film, and her ability to utilize costume design to share stories and experiences.